ITAB - ITAB enters into a heads of agreement regarding test delivery of EasyFlow

ITAB enters into a heads of agreement regarding test delivery of EasyFlow

11/29/2012 12:40:00 PM

ITAB Shop Concept AB, Europe’s leading manufacturer and supplier of checkouts, has entered into a heads of agreement regarding test delivery of the fully automatic checkout EasyFlow. The technology and method is ground breaking, since the checkout identifies an item without using the item’s barcode.

The heads of agreement is between ITAB Shop Concept and one of the largest supermarket chains in Europe and is initially for a test delivery of EasyFlow. Thereafter, the intention is to install EasyFlow in store, along with other products from ITAB Self Checkout System, like TwinFlow and MoveFlow.

EasyFlow is a reliable, fast and cost-efficient checkout that offers retailers major cost savings. EasyFlow identifies the item with a number of sensors and classifiers. The technology is built on a unique combination of different identification methods and has been developed together with leading European universities. EasyFlow is compatible with most of the market’s POS systems and has the unique function of identifying and displaying the price for items like fruits and vegetables without barcodes.

This is the second test delivery of EasyFlow. The first test delivery, which was made to a supermarket chain in the Benelux region, is in the final phase and the plan is that it will be operating in store shortly.  

ITABs Self Checkout is designed to create fast, flexible options for checkout, and to free up resources since checkout staff can provide customers with extra service in the shop. For more information, and the presentation movie about EasyFlow at

ITAB Shop Concept AB is listed on the OMX Nordic Exchange and supplies complete shop fitting and interior solutions to the food and non-food retail markets. ITAB is the market leader at checkout to retailers in Europe, and one of Europe’s largest supplier of shop fittings. Operations include project management, design, development, manufacturing and sales. The concept range includes shop fittings, primarily in wood and metal, as well as checkouts, entrance systems and lighting. The group has approximately 2200 employees and a turnover of SEK 3,341 million 2011.

This information was submitted for publication on 29 November 2012, at 04.00 p.m.  

For further information, please contact:

CEO, Ulf Rostedt 
Tel: +46 36 31 73 00
Cellphone: +46 70 694 86 82

CFO, Magnus Olsson
Tel: +46 36 31 73 00
Cellphone: +46 70 544 47 89